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OUR STORY

Influential, innovative and progressive, Guards is reinventing a wholly modern approach to fashion. Under the new vision of creative director Basil, the House has redefined luxury for the 21st century, further reinforcing its position as one of the world’s most desirable fashion houses. Eclectic, contemporary, romantic—Guards products represent the pinnacle of english craftsmanship and are unsurpassed for their quality and attention to detail.

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